According to the head of the National Standard Organization, while the technical compliance rate of products based on evaluation tests has been measured at 83%, the quality perceived by citizens is around 70%. This discrepancy has prompted the National Standard Organization to shift its approach from mere product control to quality governance, focusing its future programs on enhancing the experience and satisfaction of the public regarding the quality of goods.
13% Gap in Quality and Public Satisfaction / Standard Organization to Revise Its Approach
The National Standard Organization of Iran has identified a 13% gap between the technical compliance of products and public perception of their quality. This has led to a strategic shift towards improving consumer satisfaction and quality governance. This change is significant as it reflects a response to public concerns about product quality.
👥 Key Players
📰 What Happened
The National Standard Organization reported a 13% gap between the technical compliance of products and public perception of their quality, prompting a strategic shift towards enhancing consumer satisfaction and quality governance.
- Technical compliance rate of products is 83%
- Public perception of product quality is around 70%
💡 Why It Matters
📚 Background
Consumer satisfaction in Iran has been a growing concern, with many citizens expressing dissatisfaction with the quality of goods available in the market.
🏷️ Entities Mentioned
Translated from the original and edited for English readers. View original source →
Translation confidence: 85%